A bilateral cooperation protocol regarding the promotion of products with environmental labels has been signed with Migros Ticaret A.Ş.

A bilateral cooperation protocol regarding the promotion of products with environmental labels was signed between our Ministry and Migros Ticaret A.Ş. on March 25, 2026.

The protocol aims to promote products that have earned environmental labels from the Ministry, within the framework of environmental sustainability principles, at Migros-operated sales points and on digital platforms, to increase consumer awareness, and to encourage environmentally friendly production and consumption practices.

The protocol also aims to increase the in-store and out-of-store visibility of products with environmental labels, to conduct promotional, informational, educational, and communication activities related to the Turkish Environmental Labeling System, and to carry out joint campaigns aimed at raising environmental awareness.